Bidvest renews Café Rouge distribution deal

Commercial Motor
November 24, 2011

Bidvest Logistics, parent company of 3663, has won a five-year contract renewal with Tragus Group, which operates restaurant chains such as Café Rouge, Bella Italia and Strada.

Following a competitive tender process, Bidvest retained the contract, which will see it deliver to London-based Tragus’s 300 restaurants throughout the UK.

Phil Cooke, head of procurement at Tragus Group, says:” Following the strategic review of the Tragus supply chain, we are delighted to renew our relationship with Bidvest Logistics as part of a five-year contract.”

Andrew Selley, MD of Bidvest Logistics, adds: “Tragus has decided to move its business to Bidvest Logistics because of our strong commitment to customer service and our long-term plans for business. This is clearly a fantastic endorsement of the work we do in making Bidvest Logistics the market leader in foodservice distribution.”

Bidvest Logistics is part of South African foodservice giant Bidvest Group; it operates in the UK as Bidvest Logistics -which handles logistics for high street brands such as KFC and Burger King - as well as 3663 Wholesale, which specialises in delivering to the catering industry.

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