Imperial Commercials scores with Derby County deal

Commercial Motor
October 14, 2016

Imperial Commercials Volkswagen Van Centre has supplied new wheels to Derby County FC mascot Rammie to help him meet an increasing clamour for his services.

The Derby firm has supported its home club for seven years and said it was delighted to renew its sponsorship of Rammie for the 2016/17 season.

For the first time, Rammie will step behind the wheel of a spacious new Transporter van to help him carry more equipment, such as portable nets, cones and goodie bags, for his public appearances across the county at schools and charities.

Ashley Peden (pictured), head of partnerships at Derby County FC, said the van was vital in helping Rammie meet his fans. “There is an increasing demand for Rammie’s presence at events. Without it we would have to decline many of his appearances,” he said.

David May, head of business at Imperial, said: “The sixth-generation Transporter continues to collect awards for its flexibility, reliability and driveability. This vehicle is highly regarded across the sector, so it seemed only right that Rammie should be driving the best.”

This article was published in the 29 September issue of Commercial Motor. Why not subscribe to get 12 issues for just £12?

About the Author

Commercial Motor is the online presence for Commercial Motor magazine, the world’s oldest magazine dedicated to the commercial vehicle industry.

It is your online source for the best new and used trucks and trailers in the UK - plus the latest news, and the best buying advice you'll find in the industry.

All of the dealers listed have been are visited by our field sales team in person at their premises and our editorial team are constantly out and about speaking to dealers, operators and suppliers - this helps build really great market knowledge that assists you.

Articles published by the author Commercial Motor may be collaborative efforts by our journalists or contain significant elements obtained from press releases or company statements. They have, however, still been written and checked by our expert editorial team.

Share this article