Iveco has brought its internationally approved used trucks brand OK Trucks to three UK dealerships.
It has also appointed Frank Plant as Iveco director of used vehicles, UK and Ireland, to oversee the launch. The manufacturer will market a selection of second-hand commercial vehicles under the OK Trucks brand at Guest Truck and Van, Iveco Retail and North East Truck and Van sites.
In a statement, Iveco said OK Trucks would “be a trusted, reliable and flexible source of quality pre-owned vans and trucks and provide a manufacturer warranty”. The manufacturer has plans to get more dealers involved over the next few months and extend the service to Ireland.
Plant, who has worked at Ford, Mercedes-Benz and Volkswagen, will also head up residual value and pre-owned sales management in the UK and Ireland. He said: “The UK is a major market for Iveco and the launch of OK Trucks offers the business potential for considerable and continual growth in the pre-owned vehicle market.
“Iveco has got some fantastic new products on the market - particularly the New Stralis XP, the TCO2 Champion, and the New Stralis NP ranges - which will develop into tomorrow’s second-hand vehicles,” he added.
