JM Gorry moves to Michelin

Commercial Motor
June 6, 2017

Morecambe-based JM Gorry and Son has switched to a 100% Michelin policy after a trial set of Remix retreaded tyres outperformed competing brands’ fitted to identical vehicles.

The family-run firm previously fitted a mix of budget and premium brand tyres, but found the Michelin Remix tyres delivered better traction and mileage than competitor's tyres and cost up to 40% less. Its tyre requirements are handled by nearby Michelin Certified Centre TRS Tyres, which first recommended JM Gorry and Son trial Michelin Remix.

JM Gorry and Son provides traction services with its fleet of 44 Volvo FH tractor units, hauling cargo for several major companies.

Dave Squires, workshop foreman at JM Gorry and Son said: “The Remix tyres ran and ran. We looked at how long they lasted and considered how much more we could save by fitting Michelin from new. While the up-front cost is higher than other premium brands, our calculations showed if we use all the Michelin tyres’ multiple lives, we’ll reduce vehicle operating costs in the long term.”

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