'One body, one team' approach required for UK Iveco dealer network

George Barrow
January 26, 2017

The chairman of the Iveco Dealer Association has said it is not a “challenge” but a “necessity” in today’s market for all Iveco dealerships to work together and support the manufacturer and its customers.

Ian Hopkins, chairman, Iveco Dealer Association and commercial director at North East Truck and Van, (pictured) said: “Working together - as one body - supporting our manufacturer franchise - is not a challenge for a professional commercial vehicle dealer network... in today’s world, it is a necessity.”

Hopkins went on to say that the Iveco dealer network needed a standard that 'if one succeeds, we all succeed', and that his business was only as good as his fellow Iveco dealerships throughout the UK.

“Problems happen in our industry. Trucks break down and always at the worst times, usually in the middle of nowhere, usually in the middle of the night - and always miles away from where I, as the operator’s local dealer, can do little immediate about it,” he said.

“That is when the ‘one body, one team’ approach really comes into play,” Hopkins added. “I need to have the confidence that my fellow dealers will assist in a positive and proactive manner [and I] need to know that the standard of work carried out will be every bit as good as I pride myself on delivering through my own business.”

Iveco MD Stuart Webster said that its dealer network had performed more strongly that its key account market in 2016, where it had not been active enough in some key sectors, and he expected most of its growth to come via the dealer network.

About the Author

George Barrow

George Barrow has been writing about nearly anything with wheels for the past 15 years, starting off his career in the car industry and ending up in commercial vehicles via a brief detour to cover technology, science and start-ups. Often found behind the wheel of a new product, his real interest lies in the business side of the automotive industry. George is the UK jury member of the International Van of the Year and International Pick-Up Award.

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