Citroen revamps its Business Centre programme


Fresh from last year’s release of the new Berlingo van, Citroen (5C40) has returned to the CV Show officially debuting the new model as well as celebrating its 100th year with a classic H van on display.

Alongside the range of Berlingo, Dispatch and Relay models, Citroen is highlighting its Business Centre programme which has recently been revamped to better serve its customers.

“We’ve asked dealers that only want to sell to local customers to do what they are engaged to do with properly trained people, to give a better experience to customers” Ed Hickin, head of business, Citroen

Citroen head of business sales Ed Hickin (above), who helped launch the Business Centre programme in 2006, will resume his role after working elsewhere in the business and will refocus the network to improve customer experience.

“We knew that some of the Business Centres shouldn’t have been on the programme,” Hickin explained. “But there were also some dealers who should have been in the programme. We’ve now got 40 dealers set up to deal with the volume that comes from national fleets. But we also have 75 Business Active Dealers who are selling B2B.

Sold-out CV Show 2019 set to welcome 20,000 delegates

Tomorrow (30 April) sees the Commercial Vehicle Show 2019 open its doors at the Birmingham NEC with more than 20,000 delegates expected to attend.

The show is sold out of stand space for the fifth successive year and will play host to no fewer than ten major product launches from manufacturers.

CV Show director Rob Skelton said: “The sold-out 2019 CV Show is great indicator of the ongoing strength of the UK commercial vehicle industry.

“In times of potential uncertainty in other UK market sectors, the road transport industry and all that surrounds it continues to show clear signs of confidence. Road transport forms the backbone of the British economy, we continue to feature the cutting-edge developments taking place across the market that will keep interest high.”

He added that the growth in exhibitors of eco-tech, pedestrian safety and fleet optimisation technology indicated that the UK market was continuing to “evolve and look ever-further to the future”.

If you are attending the CV Show this year be sure to pick up your free, daily edition of Commercial Motor published especially for the show. There are bespoke issues for days one, two and three highlighting all the major news from the show – and these 96 page issues are packed with all the features you know and love from Commercial Motor.

If you can’t attend will bring you all the highlights.

And why not visit the Commercial Motor stand (4G35) to see our new-look magazine. It is packed with content and used truck bargains.