Dreams updates fleet with £2.5m order from Asset Alliance Group

Asset Alliance

Asset Alliance Group has won a contract to supply bed specialist Dreams with £2.5m worth of trailers manufactured by Montracon.

The deal includes 25 curtainsiders, 25 boxvans and three double-deck trailers which will operate from the firm’s Wednesbury depot and deliver between 4am until midnight.

Asset Alliance Group has been working with Dreams for more than a year, providing tractor units and trailers on a contract hire basis. For the latest order it identified and sourced the most appropriate trailers for Dreams’ requirements, and sister business Forest Asset Finance provided funding support.

Dreams has a fleet of 103 trailers and 34 trucks that cover 2.2 million miles each year. Fleet controller at Dreams, Nick Lawrence said: “Buying new trailers is a very large financial investment for Dreams, but I knew Asset Alliance Group would make the process easy.

“Over the last 12 months we have seen how dedicated the team is at finding the most cost-effective option for our business on a contract hire basis.

“We were confident their expertise in the market would also get us the best purchase package and we’re very pleased with the result.”

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Northside Truck & Van holds first customer experience day

Northside Truck & Van

Truck operators have been given an insight into the Mercedes-Benz range of products and services at Northside Truck & Van’s first customer experience day.

During the event, held at the manufacturer’s Wentworth Park complex, near Barnsley, Northside hosted 45 local truck operators - a mix of established and prospective customers - who met sales and aftersales staff from across Northside’s seven branches.

They attended presentations and in-cab activities including a practical demonstration of Active Brake Assist 4, which can bring a vehicle to a halt without braking input from the driver. The dealer also discussed the funding support available from Mercedes-Benz Financial Services, and vehicles marketed through its Approved Used programme.

Director Lesley O’Brien, who runs Bradford-based Freightlink Europe in partnership with her husband Kevin, said: “It was great to have a chance to meet members of the Northside team, as well as fellow operators, in a relaxed setting.

“We don’t run any Mercedes-Benz trucks at the moment. However, having seen the quality of the vehicles and learned more about the aftersales support Northside can offer, there’s every chance that could change in the future.”

Truck sales manager at Northside, Ian Farrar said: “We outlined the advantages offered by the cutting-edge technology available on today’s Mercedes-Benz trucks, including Fleetboard telematics and the innovative Uptime system, which can reduce unplanned downtime and even predict a potential breakdown before it’s happened.”

  • Check out our dedicated Northside Truck & Van dealer page if you're in the market for a truck - it's full of the latest deals.